Tencent Product Mix

Tencent is a Chinese internet technology firm. It has its headquarters in shenzhen. The company has released several internet based products and services. The company mainly targets the Chinese users. Its social media networks and messaging apps have a very large base of active users. It is why the company has acquired global fame within a limited period of time. Tencent earns its revenue from its VAS business and online advertising. In 2018,its revenue was RMB 312,694 million. Following are the leading products and services by Tencent:
Social media & messaging products:

QQ

QQ is an instant messaging platform for Personal computer and mobile. the platform became an instant favourite of Chinese youth due to its excellent features. Apart from text messaging, users can share videos images and stickers. In 2018, the number of QQ Monthly active users was around 807 million. It also offers a related payment service called QQ wallet.

Weixin/WeChat -

Weixin/Wechat was launched in 2011 and since then it has continued to engage users with its several innovative features. It offers an integration of instant messaging and social entertainment. Apart from real time interactions the users can also make video calls and share photos. By the end of 2018, the number of Weixin/Wechat Monthly Active users had climbed to around 1098 million.

Qzone

Qzone was created in 2005 and is the largest social networking platform in China. Apart from uploading photos and sharing videos, users can also play games on Qzone. The number of monthly Active users of Qzone in 2017 was around 563 million.
Other products:
Tenpay:-
Tenpay by Tencent is the second largest online payment platform in China.
QQ Wallet:-
QQ wallet is a mobile payment product by Tencent that integrates several payment options like bank card payment, QR code payment and NFC payment.
Tencent Games:-
Tencent games is the largest gaming platform of China which offers a large collection of variety of games. The company is working on making the platform as much engaging and fun for its users as possible.
Apart from these main products, the company also offers several more products and services including Tencent music, Tencent classroom and a large number of other utilities and AI platforms.

Popular Posts